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2. Social Media for SMEs
2.2. Importance of your website as part of your Social Media strategy
Your website is a crucial part of your social media strategy
because it is the hub of your online presence. Your website is
the place where you can direct people to find more information
about your brand and products, as well as make purchases. It is
also the main focal point where people can find all your social
media accounts and see what you are doing on each platform.
Additionally, your website can help you build trust with your
customers and show them that you are a legitimate business. With
the right website design, content, and SEO strategies, you can
increase the visibility of your website and attract more
customers.
