Theory: Travel Agency Platforms

The module Travel Agency Platforms aims to identify the different travel agents and their benefits to SMEs in the tourism sector. This module will try to provide some understanding on some travel agency platforms as well as how it can be used to benefit SMEs     .

Customers now book their trip and lodging in a different method. There is a trend toward doing all of your travel planning online. (Selling through online travel agents, n.d.) Online travel agencies and hotel booking websites like Booking.com, Lastminute.com, and Expedia are popular with customers. Customers can choose from a number of alternatives for organizing their journeys on these websites and mobile apps. From a single website, customers can quickly filter and compare a variety of lodging options.

Through this module, you will be able to gain understanding of the      different tourism sectors and travel agencies that cater to the different sectors. By understanding how to use these online travel agencies to your advantage, you can boost your business.